AI outreach, reception and processing for independent mortgage brokers.

More homebuyers. More refinances. Fewer hours hunting.

We build the AI system that reaches out to your leads, so the next borrowers come to you while you work your files. Start with your own database or lead lists from suppliers, and we can help facilitate the purchase. We do not sell leads. The system contacts the people on your lists, follows up, answers them with an AI receptionist, books calls on your calendar, and collects the documents you need.

Use your current database or a bought lead list. We build the system that reaches out to it. Start with one short form.

  • Reaches out to your database or bought lists
  • Answers and follows up with replies
  • Books calls and collects documents

The problem

Finding the next borrower is eating the hours you need to close the current ones.

An independent brokerage lives on the next purchase buyer and the next refinance call. The same person who underwrites, answers lenders, and chases documents is also expected to find new borrowers. When files get busy, prospecting stops, and the pipeline goes quiet a few weeks later.

Two ways to find borrowers

Old way vs. new way

The old way

  • You underwrite, answer lenders, and chase documents.
  • You are also expected to find the next borrowers.
  • When files get busy, prospecting stops.
  • The pipeline goes quiet a few weeks later.

The new way

  • You use your own database or lead lists from suppliers, and the system reaches out to everyone on them.
  • It reaches out and follows up with people who do not reply.
  • An AI receptionist answers them, and interested people are booked onto your calendar.
  • Documents are collected for you, so you spend your time on calls and closings.

What we set up

Eight parts. One engine.

Purchase

Homebuyer Outreach

Reaches out to the homebuyer leads on your list and starts the conversation about a purchase loan.

Refinance

Refinance Outreach for Homeowners

Reaches out to the homeowners on your list who may want to refinance their mortgage and invites them to talk with you.

Messages

AI-Written Messages in Your Voice

Short first messages and replies for borrowers, written to sound like your brokerage and not like a mass blast.

Follow-up

Automatic Follow-Up

Follow-up messages go out to people who have not replied, so you do not lose a prospect to a busy week.

Booking

Call Booking

Interested borrowers are booked straight onto your calendar for a call about their purchase or refinance.

Receptionist

AI Receptionist

Answers people when they reach out to your brokerage, collects their details and what loan they are asking about, and moves them toward a call on your calendar.

Processing

AI Processing

Asks borrowers for the documents you need, collects them in one place, and reminds people who have not sent everything yet, so you spend less time chasing paperwork.

Setup

Brokerage Setup and Handover

We build the whole AI Growth Engine for your independent brokerage around your own database or the lead lists you buy from suppliers, including outreach, the AI Receptionist and AI Processing, and show you how it runs.

How it works

Four steps to calls, answers and documents

  1. We map who you want to reach

    We agree on the loans you want more of, purchase, refinance, or both, and the kind of borrower and area that fits your brokerage. You can use your current database or buy a lead list from a supplier, and we can help facilitate that. We do not sell leads.

  2. We set up your system

    We build the AI outreach system around your database or lead list: how it is loaded, what the messages say, and how follow-up runs.

  3. It reaches out for you

    The system contacts the people on your lead list, follows up with the ones who do not reply, and the AI Receptionist answers people who get back to you.

  4. Calls land on your calendar

    Interested people are booked for calls with you, and AI Processing collects the documents you need, so your time goes to conversations with borrowers.

Before you decide

Four things to check first

A new system has to earn its place in your brokerage. These are the four questions we expect you to ask, and what we will talk through with you.

Return

What a booked call is worth

Tell us what a purchase or refinance borrower is worth to your brokerage and how much time you spend finding borrowers today. We will talk through whether a setup makes sense for you.

Compliance

Rules on contacting borrowers

Messages to homebuyers and homeowners sit under rules that apply to your brokerage. Bring yours to the first conversation, and we will talk about what the messages should and should not say.

Speed

Hunting stops slowing your files

The point is that finding the next borrowers no longer competes with the files already in process, so your time goes to underwriting, lenders, and closings.

Platforms

Alongside what you already use

Tell us which loan origination and pricing platforms you use, such as Encompass or Optimal Blue, and we will talk through how the AI Growth Engine sits alongside them.

Bring your questions to us

Questions

Straight answers

Who is Just the Right Place for?

Independent mortgage brokerages that want more homebuyers and homeowners to talk to for purchase and refinance loans.

What does the system actually do?

You use your own database or buy lead lists from suppliers, and the system reaches out to the people on them and follows up. The AI Receptionist answers people and collects their details, calls are booked on your calendar, and AI Processing collects borrower documents for you.

Do you sell leads?

No. We do not sell leads. You can use a database you already have, or buy lead lists from suppliers, and we can help facilitate that purchase. We build the AI system that reaches out to the people on the list, follows up, answers replies, and books calls for you.

Where do the leads come from?

Either from a database your brokerage already has, or from lead lists you buy from suppliers. If you want to buy, tell us in the contact section and we can help facilitate it. The list belongs to your brokerage, and we build the system that reaches out to it. Email outreach needs an email address for each person, and calls only go to phone numbers that are not on the Do Not Call list. With our partners, we suggest you buy lists that are scrubbed against the Do Not Call list and compliant with the latest regulations, including the Telephone Consumer Protection Act (TCPA), which covers calling and texting cell phones.

Do I have to prospect myself?

You bring your database or a bought lead list, and the system does the outreach and follow-up, so you spend less time chasing the next borrowers and more time on calls and closings.

Does it work for refinances as well as purchases?

Yes. The system can be set up for homebuyers, for homeowners looking to refinance, or for both.

How do I know if it is worth it?

Compare what a booked call with a purchase or refinance borrower is worth to your brokerage against the time you spend hunting for borrowers today. Share your numbers in the contact section, and we will talk it through with you.

What about rules on contacting borrowers?

Rules differ by brokerage and by state. Tell us which ones you work under, and we will talk about how messages and follow-up should be written. Emails go to the email addresses on your list, and we only call phone numbers that are not on the Do Not Call list. We suggest buying lists that are scrubbed against the Do Not Call list and compliant with the latest regulations, including the TCPA rules for cell phones. We do not give legal advice, so check your compliance requirements with your own adviser.

Does it work with Encompass or Optimal Blue?

Tell us which platforms your brokerage uses, and we will talk through how the AI Growth Engine sits alongside them. Booked calls land on your calendar.

What do the AI Receptionist and AI Processing do?

The AI Receptionist answers people who reach out to your brokerage, collects their details, and moves them toward a call. AI Processing asks borrowers for documents and collects them, so you chase less paperwork. Tell us in the contact section how you handle calls and documents today.

How do I get started?

Use the contact section to tell us about your brokerage, and we will talk through what a setup would look like for you.

Stop hunting.Start talking to borrowers.

Tell us about your brokerage and the loans you want more of, and we will talk about setting up your AI Growth Engine.

Talk to us about your brokerage

Contact

Tell us about your brokerage

Use this form to tell us about your brokerage, and we will talk through what a setup would look like for you.